Maximize your dollars in the school market…

“Learn How To Make $1000 Per Show Performing Magic Fundraisers In Your Home Area…Quickly & Easily!”

From: Cris Johnson

Re: Special School Report

Dear Friend:

            If you want to make huge gobs of money in the school market, drive your competition crazy, and do all this while helping schools raise big money, then this might be the most important letter you’ll ever read.

            Experienced school performers know that offering fundraiser programs to schools is one of the most effective ways to perform in schools without going through the difficult process of creating special educational programs. School fundraisers also offer the most profit potential for a SINGLE performance as opposed to any other type of show for schools.

            The show itself is the easier part – the difficult part is booking and promoting the gig. You have to let schools know you have an effective way to earn money for them, (as they’re used to traditional methods such as candy sales,) you have to provide them with effective ways to promote the event…and you have to make it ultra-easy for them.

            How in the world can all of this be EASY?

            I’ve just released a confidential new System called “The Mega Money-Making Profit System For School Fundraiser Magicians.” Here’s a small sample of what you’ll discover in this astonishing System:

• How to KEEP YOUR PHONE ringing with schools eager to hear about how YOU can earn HUNDREDS of dollars for them!

• How to almost “hypnotize” prospects into saying YES to booking your fundraiser once they do call you

• EXACTLY what to do during your show that will increase concession & souvenir sales…making both you AND the school boatloads of cash!

• Exactly what to include in your “fundraiser kit” to schools that will enable them to EASILY promote the show with almost NO work on their part!

• How to write KILLER ads, press releases, fliers, and other materials that will create a STAMPEDE of people coming into your school’s fundraiser, eager to empty their wallets!

• Several inexpensive & different ways to promote your fundraiser to earn TONS of money!

• The one tiny secret thing you can GIVE to schools that almost guarantees free money for them and a guaranteed booking for you!

• How to put all of this into an ultimate no BS turn-key system…making this the easiest fundraiser schools have ever been involved with – and the most profitable school program for you!

That’s just a small sample of what you’ll find in this System. It gives you the exact roadmap you need to run your own ridiculously successful mobile school fundraiser business.

Three Powerful Reasons You Should Believe What I Say

            Reason One: I’m a full-time magician, practicing what I preach. Many of the “big names” in magic make most of their money selling products to other magicians in lectures and conventions. They’ve lost sight of how to perform in the “real world.”

            There’s NOTHING in my System that hasn’t proven to be wildly effective for me and my school clients. No fluff, no filler, and most importantly, NO theory!

            Because I’m a full-time magician, you’re getting cutting edge, innovative, and powerful new strategies and systems for booking more gigs and making more money as a fundraiser…marketing secrets that most folks aren’t even aware of.

            I personally use my fundraiser system to average well over $1500 in total sales at almost every show. My system works.

            Reason Two: After utilizing this System, many schools come up with their own money-making ideas and suggestions. I then incorporate these techniques into the System to help future schools. In short, this System includes not only my money-making ideas, but those of several successful schools, PTO/PTA organizations, and school officials who have actually used the System.

            Reason Three: I put my money where my mouth is with an iron clad 100% Money Back, No Risk Double Guarantee. You’ll be stunned when you hear about it in a few minutes. No one in the magic community would dare to make such a shocking guarantee. I literally guarantee you’ll be successful.

            Okay, here are the…

7 STEPS TO MAKING TONS OF MONEY PERFORMING MAGIC FUNDRAISERS IN SCHOOLS

            Step # 1: You need to let schools know what you have to offer them. Schools aren’t going to get the idea to call a magician for a fundraiser – it’s simply not going to enter into their mind without help.

            You need several different ways to do this: advertisements, a well-written sequence of letters, your website, etc. You need to do this to get your prospects excited about your Fundraiser system, not about a ‘magic show.’

            (In my System, you’ll learn a step-by-step method for quickly and easily getting schools to call about your fundraiser program.)

            Step # 2: You need to “hypnotize” your prospects on the phone to say YES to your fundraiser program. For this you really need to focus on how you’ll help the school make lots of money.

            Most magicians have no idea how to talk to a prospect. They usually just talk about how great their show is.

            Schools only care about what you’re going to do to help them, not your amazing magic skills.

            (In my Mega Money-Making Profit System For School Magic Fundraisers, I give you my white-hot phone script that practically hypnotizes prospects into saying “yes” to you. It reassures your prospect about the low-risk factor with your program.)

            Step # 3: You need a large Project Kit to give to your clients to help them to easily promote the event. Quite frankly, this takes a LOT of work, but you MUST do it. Why?

            School and PTO/PTA officials are incredibly busy people. You don’t want to scare them by giving them a mountain of work to do. You should provide your school client with a mound of fliers, press releases, ticket masters, display ads, and a lot more.

            You want to them to have as much help as possible. The easiest way to do this is by giving your clients a wide variety of different techniques and materials to use. Your system should be structured in such a way that they can choose what works best for them.

            You want to make this as EASY AS POSSIBLE for them. People are accustomed to traditional fundraising methods. For them to take a chance on your program, you have to stress just how easy it is.

            Step # 4: Your Project Kit needs to be completely customized with your school client’s event information including dates, times, etc. Again, this reassures your clients that your program is incredibly easy to use.

            By having everything customized, all your school needs to do is photo copy your material and use it. Honestly, customizing everything in advance for your client takes a TON of work. For this to be easy on you as well, you need to have templates already in place that can be easily customized for a client fast.

            (In my System, on a silver platter, I hand you EVERYTHING that I give to my clients. You’ll receive all my display fliers, ads, ticket masters, press releases, everything. I don’t ‘hold anything back,’ either – you get everything I give to schools to make promoting their event easy-as-pie.)

            Step # 5: You need to provide your clients with an easy way to implement the system. Please remember that most people have no idea how to run a successful fundraiser.

            You need to provide your clients with a Special Report which tells them exactly how to utilize everything in the Kit. They need to be hand-led through every aspect, including ticket sales, concession sales, and every part of the process from beginning to end.

            (In my System, I provide you with my own Free Report that I send to clients with the big Project Kit. This 15-page Report will not only explain EXACTLY how to use the kit, but also set the clients’ minds at ease that everything will work according to plan.)

            Step # 6: At the event, the show you perform must have certain elements that will both attract people to the event and create a strong pre-show buzz. Almost as important as which effects you use is how you use them in the show.

            There are certain ways to use the effects you already have in order to create mega-interest in your program. Instead, for instance, of simply saying you perform the Zombie, mention that you perform an effect with a “Floating Puppet that darts at the audience, making them laugh with delight.” See the difference? You’re stressing the audience involvement.

            (In my System, I reveal everything I do in my own fundraiser program, why it works, and some specific strategies you must employ in order to send interest in your event through the moon.)

            Step # 7: Finally, at the event yourself you need some strong “back end” products to sell to generate even more profits for you and your clients. You need to sell magic books, souvenirs, and other things to make even more money.

            People will want to take home things from your show IF you’ve done a good job. This is a great way to enable people to feel “closer” to you…which is a great way to increase profits.

            In addition to your souvenirs, there are certain things your clients can sell, too, to increase their own profits.

            Now, you can try to do everything yourself…try to create your own systems…learn by trial and error. You can buy thousands of dollars worth of marketing courses and waste a lot of time and energy trying to adapt these materials to your fundraiser business.

            Or…

            You can use a system designed specifically for Fundraiser Magic Programs that’s 100% guaranteed and has already proven to be wildly effective.

            My System reveals how you can quickly and easily make more money and book a lot more shows. It’s easy. It’s professional. It works.

            There are four moneymaking components to “The Mega Money-Making Profit System For School Fundraiser Magicians.” Let me briefly go over each of them:

Moneymaking Component #1:

Easy-To-Use Copyright Free Materials Manual

            I’ve made using this System ultra-easy because I have done 96% of the work for you! You get proven “tools” which have been specifically created for magic fundraiser programs in schools all stuffed into one fat manual.

            And these documents are all marked ‘Copyright Free,’ which gives you permission to take them and use them as you like!

            Here is a sample of copyright free documents you have the rights to:

• TWO hypnotic letters that get you bookings like crazy

• Every flier, ad, press release, ticket masters, and every other document that will help make fundraisers in schools a HUGE financial success!

• Easily customizable templates you can use for each and every client. With these effective tools, all you need to do is literally insert your clients’ information into the slots I’ve provided, print them up, and mail them out. It’s SO easy you may actually feel guilty! (Don’t though!)

• Red-hot ways to promote your show using school officials and “special guests” on stage to generate huge word-of-mouth buzz about your show

• A white-hot phone script that will have your school prospects salivating at the chance to let you come to their school and make them money!(With my System you NEVER ever have to cold call. People will be calling you and I give you the word-by-word scripts so you will know exactly what to say to close the deal and book the show.)

• The super-simple Questionnaire you send to your school clients to get the information you need to customize all of the school’s materials.

• Plus much, much more!

Were you to pay me to develop ONE set of documents for ONE school, I’d typically charge $1950 plus royalties, so there’s THOUSANDS of dollars worth of copywriting provided in this System.

These copyright free documents are one of the major reasons why my System is the most powerful one available for Fundraiser School Magicians. You are NOT just getting a book of ideas. You are getting the actual “tools” you need so you can put more cash in your pocket, immediately!

And remember, since these copyright free documents have been designed for fundraiser magicians, you get instant results with little or no effort on your part!

Moneymaking Component # 2:

“Step By Step” Manual To Lead You To A Huge Cash Flow FAST!

This manual will “walk” you through the entire System step by step. Sit down, read this manual and you’ll understand everything and be fired-up to get started!

This will help you understand how the System is put together and get you motivated to use the powerful strategies immediately.

Oh, and don’t worry about how you’re going to absorb everything – the answer IS “take it slow.” My System is NOT something you’re going to go through one time and then put on a closet shelf. Not at all! It IS a true System you’ll use for the rest of your career. And each time you utilize a strategy, technique, or idea you’ll book more shows and instantly increase your income!

This manual gives you ideas and strategies for INSTANTLY booking highly profitable fundraiser programs AND helping schools promote the program with little to zero effort on their part!

Another important section of this manual also details what you need to include in your shows to generate both a lot of money and a great response to your show. Of course, every good professional magician has his or her own show, but fundraising is a different animal.

My show is chock full of proven effects and techniques. I’ll give you my complete line-up and why it ROCKS! I’ll also give “alternate” suggestions to give you more ideas to customize your own show. With this analysis, you’ll be able to look at your own act and adjust it so it fits in with this successful fundraising System!

This Manual is NOT like the $8.00-$10.00 tapes or $29.95 books you see in magazines. It contains real secrets that will absolutely BLOW YOUR MIND and help you explode your income like a fireworks display on the Fourth of July!

This Manual is very easy to read. You’re going to EAGERLY read it over and over again and every time you do, you’ll discover more breakthrough ways for making more money as a Fundraising Magician.

Moneymaking Component # 3:

The School Special Report

This 17-page “Special Report” is what I send to schools once they’ve booked the fundraiser show. It leads them through the special Project Kit step-by-step. With this Report, your school clients won’t have to think about what to do, no guess work, nothing! Remember, a lot of schools are only accustomed to traditional fundraising methods such as selling candy bars or gift wrap.

You need to make this new method of fundraising so EASY that they’ll feel confident, reassured, and comfortable with this paint-by-numbers system.(Quite frankly, this report took me about THREE MONTHS to write, and was the one thing I was most reluctant to give up. If I modify future editions of this System, you can bet the farm this will be the one thing I take out!)

            The best part about this report is that it too is “Copyright Free” with no ongoing royalties or future financial compensation. It’s yours to use, as long as you continue to use this System.

Moneymaking Component # 4:

ONE ON ONE PERSONAL ASSISTANCE:

Unlimited, Unlike Other Marketing Guys!

You can send in an ad, flier, letter, whatever. You get advice from me on what you’ve done well, what you haven’t, and how to improve it. (By the way, I don’t believe in charging for my consulting time, nor do I place any time limits. I’ll help you as much as I can since that’s what you paid for!) Used properly, it could be worth thousands of dollars in shows to you.

Now, I know that you’re probably skeptical. That’s normal and healthy. That’s why I’ve decided to give you some very important criteria whenever you’re deciding whether or not to buy an information course of any kind.

WARNING: Do NOT Buy Any Marketing System For Magicians Unless It Meets The Following 3 Criteria…

There is a lot of confusion surrounding marketing. I want to give you 3 criteria or elements you absolutely, positively must have before you invest in any System:

One: Does the course offer copyright free tools you can take and use immediately? A lot of magic books contain nothing more than vague, out-of-date marketing techniques that will get you laughed out of your city (C’mon, do you really think reporters buy into the ‘blindfold drive?’). They’ll also list tons and tons of new & old magic sleights or effects but no realistic way to use them in the REAL world.(Don’t believe me? One word in close-up magic: lapping!)

The author fails to give you any examples of his or her materials or if he does, he warns you not to copy them. You should insist on getting actual marketing tools that you can take and immediately use.

Two: Does the author offer you personal help and coaching as part of the cost to buy the course? A lot of marketing books are simply designed to get you to buy more expensive courses or overpriced consulting. You want to be sure that you are going to get personal assistance and ongoing support.

Three: Does the person selling the material have a rock-solid, no-questions-asked guarantee? Super important. In my 18 years in magic, I can count on one hand how many products of any kind in magic come with any kind of a guarantee. Let’s face it: not everyone has the drive to USE this kind of information. Others don’t have the performance skills.

A person should feel secure buying something that they can return it if they feel it’s not for them.

You Get At Least 10X’s Your Money’s Worth!

Customized marketing Systems, like “The Mega Money-Making Profit System For School Fundraising Magicians,” for other professions can cost $995 or more. The catalog price for my system is $399. But I have big savings for you…

Since you are on Eric Paul’s list, I’m prepared to offer you this material at the lowest price it will ever be available for…

You can become a member and get “The Mega Money-Making Profit System For School Fundraiser Magicians” for only $247.00 (plus $12.00 shipping and handling).

This “super savings” is available exclusively for those people who responded to my letter and is only available for the next 21 days.

I hope it’ll be an easy decision for you to make, because at just $247.00, if you apply yourself, follow my suggestions, use just a minimum of the strategies in this System, you’ll easily earn thousands of times return on your meager investment. Seriously, how many extra shows do you need to book to make back your investment? (I personally pocketed over $650 the FIRST TIME I did a school fundraiser! That’s ONE show, in a market where clowns charge only $60 for an hour long show!!)

Act Immediately And Receive The Following

3 Free Bonuses…

Since I know it’s 100% to your benefit to act right away, I want to sweeten the pot and give you every possible reason to say YES today! If you respond immediately, you’ll also receive the following:

Free Bonus #1:

“Fast Start Plan” Special Report

This special FREE report will explain step by step exactly what to do to start off, so you can see results immediately. You won’t have to wonder where to start or what to do first. Just open up this report and you’ll be off to the races!

In the Course, I’ll explain how I handle my mailings, as well. You’ll get a “crash course” on how to get the information into your prospects’ hands…and into their minds!

This special Report will make getting into the System easy and fast! (A $39.95 value)

Free Bonus #2:

“Top Secret Source Report”

Boy, is this HOT! In this sizzling special report, you receive my own sources for the best places to buy wholesale products at rock-bottom prices! I’ll reveal where to get them, contact info, and more.

You ALSO receive information on where to obtain the BEST POSSIBLE giveaway or backend sales items for your school clients. These are guaranteed to line both you and your school’s bank accounts with extra cash!

I’ll also tell you where I go for my website building, where I get my magic effects for my own show (C’mon, you have to admit—most companies absolutely suck!).

Finally, I’ll reveal the ABSOLUTE BEST source for getting school contacts. This is so cheap you may feel guilty again! (Don’t!)  (A $39.95 Value)

Free Bonus #3:

“How To Build A Backdrop Quickly & Cheaply”

In my System, one of the things I stress is the importance of a show that looks like a “Big Deal.” (After all, people are PAYING to see your show.) One of the things I suggest you add to your show is a backdrop.

A backdrop helps create a sense of theater for your show, as well as provide a hiding place for all of your props. Once I added a backdrop to my show, response shot up immediately, even though I hadn’t changed a single effect in my show.

In short, a backdrop can help you in more ways than you realize.

In this incredible report, I give you the exact plans I used to build a quality backdrop frame for under $10.00! (Most decent portable backdrop frames cost well in excess of $200.)

My frame is cheap, durable, able to expand to virtually ANY size, looks good, and saves you a TON of money. The most VISUAL part of a backdrop is the fabric you hang on it – velvet, mylar, etc. – Saving money on the frame will enable you to buy decent fabric, which is what the audience sees anyway.

I was going to charge a separate fee for this information, but I really want you to get the MOST information possible before embarking on a fundraiser career.   (A $39.95 value)

BUT HOLD YOUR HORSES – THERE’S MORE!

 The first TEN orders also get…

“The Amazing ‘Lazy Magician’s Shortcut…’”

ALL OF THE COPYRIGHT FREE MATERIALS ON CD ROM!

(Value: $399)

Here is the fastest, easiest way for you to start booking lots of fundraiser shows…even if you can’t write your name! You get ALL of my Microsoft Word black & white copyright free “power” marketing and fundraising promotion documents on one easy-to-use CD-ROM.

Just slide this puppy into your computer, add your letterhead to the sales letters and marketing materials, click print and…BAM! You instantly have kick-butt marketing materials that will supercharge your profits and immediately start the money train streaming to your door.

What’s more, you ALSO get my red-hot telephone script on the CD, so all you need to do is change my performance information to your own, print it out, and Voila, you’ve got an instantly effective way to get your prospects to say “YES” to the easiest fundraising system they’ll ever encounter!

AND you get…are you ready?…EVERY SINGLE black and white promotional piece I send to the schools on this CD. This is really huge! With this System, you won’t even have to model my examples…everything’s right there for the taking! Simply slide the CD into your computer, insert your clients’ information into the slots I’ve provided, change my name to yours, and you’re done!

It took me over 6 months to create everything I send to schools in addition to the Special Report they get (Yes, it’s on this, too!), but you’ll be able to have everything you need in minutes…customized and ready to shoot out the door!

With everything stuffed on this CD, you literally have NO WORK to do to start generating a breathtaking amount of cash and shows! It could not be any easier!

Please keep in mind that this is a very limited time offer. You need to act immediately.

You Can’t Lose With My 100%,

Ironclad, Money Back Guarantee…

Here’s My Personal Guarantee:

As I told you earlier, it took me several months to develop this program. So I thought it would only be fair to give you a FULL three months to examine my program. Read all the manuals, reports, everything, use the strategies, then, if you want a full refund, just return everything and you’ll get your money back, minus shipping and handling, immediately. No need to explain anything. I won’t ask you a single question. No hard feelings. It’s simple: Either you love my System or you get a full refund. If you’re not going to make more money as a result of my System, I want to buy it back.

Why am I offering you this unprecedented opportunity to try my proven Magic Fundraising System for Schools at absolutely no risk?

It’s really quite simple. First, I KNOW these techniques and strategies work because everything, every letter, every flier, every ad, idea has worked amazingly well for me. But, I also realize you’re probably skeptical so I wanted to remove any risk or doubt you might have. This is all PROVEN stuff and you can get the same results as me once you get my secrets working for you. Second, I trust you to be honest and fair and not take advantage of me or my offer.

Don’t decide now if this product is for you. Just get it and try it out. Prove to yourself that this System is all I say it is and more. Put it to the test in your own business and then decide whether or not you want to keep it. You have nothing to lose, everything to gain, and no risk whatsoever.

Here’s How To Get Your “Mega Money-Making System For School Fundraiser Magicians” With The Very Special Discount…

(This IS a limited offer. Act now!)

I have only allocated a certain, limited number of Systems at this deeply discounted price for those people who responded to my ad. As a result, this offer is only good for the next 21 days…You need to respond immediately! (After 21 days, this special offer will be withdrawn and I will extend the invitation to the next person in line.)

Click Here to order this special TODAY!

Get ready to have your phone ringing off the hook with people calling to book you, be prepared for a flood of new shows and make more money than you’ve ever made before.

Take action and order now!

Sincerely,

Cris Johnson

            P.S. Wouldn’t it be great to make MORE MONEY doing just one show in a school than anyone else in your market while also helping the schools raise needed money in a true win/win situation? Make more money doing just one show than SIX or SEVEN birthday party shows? Make more money during ONE school show than doing THREE or FOUR separate school programs?

            You can. You will. It’s guaranteed.