Creating Educationally Significant Programs

In this program (which includes 2 audio CDs and a printed manual) you’ll learn:
 

• The difference between “educational” and “educationally significant” (subtle in syntax, MAJOR in educational impact and fee structure!)
• Why some performers charge three times as much and have a waiting list and others can’t get work to pay the bills (it ISN’T necessarily their performance skills or their marketing!  Hint: it has to do with the point above)
• How you can increase your value to the schools and increase your fee accordingly
• Practical examples of real performance pieces that work and which ones you should avoid like the plague!
• The advice that 90% of the “experts” are shovel feeding you and you should NOT follow!

Get the real work right here, from someone who doesn’t talk from the sidelines.  Julian performs educational programs for schools 100-120 school days per year (at up 5 shows per day, that usually equates to 350+ paid school performances each year), plus another 100 or so educational library shows during the summer.  In this program he tips one of his biggest, most lucrative secrets: The Secret of Educational Significance.

Viral Marketing:

A Systematic Way to Implement a Word of Mouth Campaign

This marketing program includes 6 CDs and a printed guidebook specifically created for performers who are interested in radically changing the way they market themselves.  We know word of mouth is the most powerful form of marketing (as well as being the cheapest), but until now, there simply wasn't a systematic way to CONTROL what other people said about us and how often they said it.

Now all that has changed.

This program takes Word of Mouth to a whole new level.  Learn to create a buying frenzy for your services that has people frantic to hire you and thus much less price sensitive.