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Welcome to The Success in Magic Q & A Series! “Dedicated To Bringing Your Magic to the PAYING Public!!!” Wednesday. September 12, 2007 Written & Published by Eric Paul http://www.MoreMoneyWithMagic.com
Inside This Issue: Corporate Shows & Agents…
Dear
Welcome back to another installment of our weekly newsletter.
I’d like to welcome all of our new subscribers and I promise that you are in for a ride! There are so many exciting things going on here that I don’t know where to begin. So let’s just dive in and make some money and have some fun.
I’ve shared my personal mission statement with you before and now’s a good time to repeat it:
I Have Fun, Making Money, Helping People! Simple, yet very powerful AND empowering!
1) You must be living in a cave if you haven’t heard about this yet.
Only 9 Days Left!!!
I am so excited to see all of you in Chicago next week. I’ve been trading emails and chatting with a bunch of the presenters this week and it is going to be absolutely awesome.
Jack Turk set it up so we don’t have to do any selling from the stage to make our money and the presentations are going to be content-rich beyond belief. I’m bringing five notebooks just for my notes.
Jack tells me there are 4 seats left and he will drop a hundred bucks for anyone who acts fast.
The dates are September 21-23 in Chicago and I would walk there if I had to. I’m not kidding!
http://www.magicmarketingcenter.com/cmd.php?Clk=2042097
And remember, if you sign-up through me, you get an added bonus of a full hour+ lecture I gave on marketing at a Dan Kennedy Insider Circle event and all of the hand-outs. This is even more complete than “The Anatomy” Series I release recently and it’s yours, Fr*e*e if you register through me!
2) If you missed my “goof-up” last week, here’s a link to my special letter to you:
http://www.moremoneywithmagic.com/apology.htm
3) Our new affiliate program is up & running in full swing and I’m very excited about the whole thing. If you deal with magicians often and want to make some serious passive income, sign-up for free at: http://www.mcssl.com/SYS/netcart/affiliates/AffiliateSignUpForm.aspx?MerchantID=48584
You will instantly be emailed all sorts of marketing tools you can use to promote your business. The commissions are some of the highest in the business and is completely built around you doing well.
Remember, Have Fun, Making Money, Helping People! ========================================== Corporate Shows & Agents:
The Holiday Season is quickly approaching and now is the time to book what should be the busiest month of our year.
Last year I did a ton of shows, as always. But last year was unusual for me in that over 70% of the shows for December came through my agent contacts.
Now this is unusual for me. I typically book myself individually of agents. But last year was different and it will be the same this year.
Before I get into how I’m handling it this year, let me just state that I DO NOT recommend that you rely on someone else to get you booked.
You and only you are responsible for getting your product in front of people that need and want it. Please don’t forget that.
I am doing my standard mailings and especially calling on my past clients that haven’t already booked me for this year.
That disclaimer being stated, here is the proactive approach I’m taking with my core group of agents this year…
1) Call them – Yes, simple but very effective. They are in full swing right now with planning the Holidays and you need to stay on the front of their minds.
I gave all of my agents a friendly phone call. Asked how their summer was, told them about mine and all of the cool stuff planned for this year.
2) Send them support materials – Immediately after this call, I Fed-Ex’d them a box full of promotional tools they can use to promote me to their clients.
Everything, and I mean everything has THEIR contact information on it, NOT mine.
This way they feel safe using it and understand that I know what the game is about! (BTW-This is your HUGE tip of the week!)
3) I “up” my contact with them for the next two months.
My core agents are in my “corporate touch” list which means they are contacted at least 8 times a year, typically more. This time of year I step it up a notch and make sure they receive something from me every 10 -14 days.
This may sound like a nuisance, but it’s not at all. Whether it be a newspaper clipping, an email, a postcard or whatever- if you make sure that it is benefit-oriented towards them, it is very welcome and will serve you well.
So there’s a quick list for you to play with. My December calendar is almost full now and will be completely sold-out by the end of this month because of it.
Don’t underestimate the power of others selling your services for you. Don’t rely on it solely, but make sure it is part of your business plan.
If you don’t have a core group of agents working for you, now would be the perfect time to do some research and make some phone calls.
If you’re not sure what to send them, check out the photos of my promo kit at: http://www.moremoneywithmagic.com/presskit.htm ========================================== See you next week with our regularly scheduled publication and next weekend in Chicago!
Keep your questions and comments coming to:
Yours in success,
Eric Paul
P.S. I keep getting emails and phone calls from folks that are using our “Theater Show Booking System.” The results are incredible and it’s working all over the world.
I can’t share the list with you, but it reads like a who’s-who of the magic world and they are making some serious dough.
You owe it to yourself to see what you’re missing in what magicians are calling, “The best thing you ever put out Eric!”
http://www.moremoneywithmagic.com/theater.htm
P.S. #2: It’s next week, <first>.
Will you be one of the FINAL FOUR?
Boot-Camp Information: http://www.magicmarketingcenter.com/cmd.php?Clk=2042097
=========================================== GIVE A GIFT TO A FRIEND!
**FR*EE** E-Book on Successful Magic!!!
Simply recommend us to three of your friends and you will be able to instantly download the first three years of our newsletter completely indexed and all! This stuff is GOLD and the price is right:
http://www.moremoneywithmagic.com/referrals.htm
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You may copy or distribute this newsletter so long as full information about contacting the author is attached.
The author is: Eric Paul http://www.moremoneywithmagic.com
Copyright 2007 – All Rights Reserved – Eric Paul Magic
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©2008 Eric Paul Magic * P.O. Box 803 * Phoenixville, PA 19460 * U.S.A. - Earth